[:en]Auto Draft[:fr]IDF – Effective Web Communication #13[:]
[:fr]The Interaction Design Foundation asked:
Consider the baseline message you want to send with your website.
On a scale of 1-10 (1= not at all, 10= extremely), what is the complexity of the message you have to deliver?
Given this complexity level, is rich media high in social presence more desirable? Or lean media low in social presence?
Given your response to number 2, what sensory channels would be optimal to employ in delivering your message?
For each channel identified in 3, what media stimulation can you provide?
For each media stimulation channel identified in 4, what can you reasonably do to help construct presence? (e.g. use high-definition video recording device)
Bartleby made up a terrible lie, the way kids will when trying to shove past an essay question. Complete bullshit:
1-5. What is the baseline message of the landing page? We’d like people to buy the book and to otherwise read what we write. We’d like reading our works to be consciousness expanding. So it would be nice if the landing page communicated that we were worth reading and didn’t lie. That’s a fairly complex message and one that undermines itself with deception. Furthermore, what we’re selling is our writings; it makes sense to tell people we’re worthwhile authors in a video than in text. So our landing page should be lean in rich media and high in beautiful prose. A little visual finery is fine, but mostly we should just paint images with language. So the senses engaged could be all, but via the medium of writing. So presence will be created through beautiful, descriptive writing that touches the senses by waking them through the mind.
Innocent Bystander: AW[:]